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How are my customers using their device vs. How do we keep customers happy and improve the customer experience? How do different groups of consumers use their device? Is there any correlation between tablet and mobile device owned?

What is the most popular app genre on my brand vs. How can we build cross-category loyalty to build a brand ecosystem? What are the key brand influencers and product features that drive purchase? How can we build loyalty and improve customer retention?

Smartphone OS Market Share. Use our data visualization tool to see how different mobile operating systems are performing per market. Related solutions. Worldpanel Plus. Find more shoppers, and be chosen more often, to unlock sustainable growth. Trends and forecasting Using the same respondents over time means we can identify what trends are affecting the market and forecast their future evolution with confidence. Behavioural accuracy Panel members record their behaviour in great detail as part of their shopping activity instead of relying on memory to recall what they purchased.

Behaviour changes explained Because the sample is fixed, any change in behaviour from one period to the next is picked up and explained. Full consumer understanding A wide range of information is collected to supplement the fundamentals of purchasing and usage.

This allows us to explore the attitudes behind the behaviours we measure, and track the influence of various marketing activities. Our website uses cookies to improve the user experience. By continuing to use this site you agree to our use of cookies. Winning Omnichannel Asia How will the future look for eCommerce and Brick and Mortar as mobility restrictions continue? Check it out Module 2. Download the report Data ending September Week 2. Grab your copy now!